Lime Creative-Liveri Ice Cream - Branding, Lime Creative

Liveri Ice Cream

branding
web design
web development
art direction
packaging
concept/

We were honored to revitalize the digital and visual identity of Liveris Ice Cream, a cherished Cretan family business with a 60-year legacy of crafting authentic Greek ice cream. This exciting project allowed us to design a fresh brand identity, build a sleek new website, and create striking packaging. Throughout, we infused a touch of nostalgia to celebrate their deep-rooted tradition and timeless flavors in a way that feels both modern and captivating.

Our mission was to seamlessly blend Liveris Ice Cream’s rich heritage with a contemporary twist, highlighting the purity and tradition of their ice cream in a vibrant, dynamic way. By merging modern design elements with their storied legacy, we aimed to elevate what makes their ice cream exceptional and reinforce their reputation as the leading producer of the most delicious and authentic ice cream in Crete.

Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream
As part of this project, we also led the art direction of a creative photography campaign that emphasized the brand's heritage and timeless presence. Through a thoughtful combination of modern and nostalgic features, the photography reflected the essence of Liveris Ice Cream’s enduring tradition while celebrating its evolution into a contemporary brand. The result was a visual narrative that connected the past with the present, bringing the brand’s story to life in an engaging and meaningful way.
Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream
Lime Creative--Liveri Ice Cream